plextor news

The company plextor is known to the owners of drives for the work with the optical disks, for a long time this trade mark positioned itself in the niche of expensive products with high quality. Plextor proved to be in the number of first producers, who proposed optical drive with the interface serial ATA, which enjoyed the limited demand because of the traditionally high price.
Recently the incorrectly contact with Japanese press release of the maternal company shinano kenshi gave birth to information about the fact that Plextor rejects the production of optical drives because of the high competition from the side of Taiwan and Korean producers. In the original Japanese article it was indicated that the company plextor will be subjected to serious restructuring during February of this year, as a result the volumes of the production of optical disks will be lowered to level 10% of the possibilities. According th information being contained in the press release, company intended to be concentrated in the production of industrial equipment and devices for the people with the limited physical abilities.

The American representation Of plextor hurried to refute information about the total curtailment of the production for optical drives. in the Japanese text of press release was error intensified by machine transfer, was and then accepted status of the unquestionable fact. Plextor actually will reorganize its business in Japan, and a certain decrease of volumes of the production of optical drives has the optimization of the economic effectiveness of activity as its purpose;

The restructuring of the American subdivision plextor was already produced, and company will continue the release of new products for the work with the optical disks. Will be the corresponding product proposed, also, on other markets, here only reduction in the prices reformers do not promise. It is important to understand that the competition in this segment of market is very high, it already forced other Japanese brend to transfer production into other countries of Asian region and to create alliances with other producers. Plextor expects to preserve the production of optical drives during the subsequent years, and it promises to gladden users by updated products.

plextor news

PLEXTOR NEWS